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Source-verification. Vertical integration. Premium protein. One
company. It all began with one man's idea of how to transform the
branded beef industry and continued to take shape through several
strategic acquisitions, partnerships and hires. The one constant
through it all has been the original vision: To offer source-verified,
high-quality beef, pork and poultry products through a 100%
vertically-integrated system, while committing to family farms and
ranches, sustainable agriculture and the humane treatment of animals. Mystery meat? Not on our watch.
With our proprietary technology-based system called TrackedRight and
our highly-efficient, vertically-integrated structure, we really can
follow every head of cattle from moo to mu shu, every hog
from oink to... well, you get the idea. It's a source-verification
system that offers complete control and a higher degree of security and
confidence. A product line as long as your imagination.
Another advantage of controlling the entire system is the ability to
create and deliver a wide variety of products and packaging. To that
end, we own 3 state-of-the-art processing plants with the flexibility
to meet any customer's needs, from cutting to cooking. If
knowing what your lunch had for lunch sounds good to you, then give us
a holler. We're the only protein source you really need, specializing
in beef but also ready with pork and poultry. It's all source-verified,
and it's all available in a variety of offerings such as natural,
organic, fresh, frozen and cooked, to cover a wider range of price
points and help you drive sales. |
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A beef packer in the greenest city in America? It must be PPP! |
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Yahoo! Inc. has revealed the winner of its ''Be a
Better Planet'' Greenest City in America challenge. The birthplace of
Kool-Aid (and home to Premium Protein Products), Hastings, Nebraska, will receive a grand prize of $250,000,
to be dedicated toward city greening projects, developed in conjunction
with Global Green USA.
Yahoo! Co-Founder David Filo remarked, ''The determined green spirit
demonstrated by the people of Hastings, Nebraska, underscores Yahoo!'s
belief that individual actions can add up to significant change. Cities
from the coasts to the heartland rallied together to participate and
we're encouraged by how the citizens came together around this
important cause.''
Yahoo! will declare Hastings the ''Greenest City in America'' at a
Yahoo!-hosted Nebraska-style BBQ and celebration this evening at 6:00pm
at Hastings' Chautauqua Park. Residents of Hastings are invited to join
Mayor Matt Rossen as he accepts the award on behalf of the city.
Nebraska Lieutenant Governor Rick Sheehy will also be in attendance, as
well as other state government officials and surrounding city mayors.
Hastings Mayor Rossen commented, ''Hastings is honored to be a part of
Yahoo!'s 'Be a Better Planet' program and to be crowned as the greenest
city in America. This achievement has spurred us to become even
greener, and we thank all of the citizens in central Nebraska who have
supported us and helped promote this great city and state in which we
live.''
Better City, Better Planet Following the month-long campaign, the top
ten Greenest Cities in America were determined as: 1. Hastings,
Nebraska 2. Pelzer, South Carolina 3. San Carlos, California 4. Mill
Valley, California 5. Topeka, Kansas 6. Dover, Delaware 7. Spring,
Texas 8. Lawrence, Kansas 9. Walnut Creek, California 10.
Fairfax, Virginia In addition to the top prize awarded to Hastings, the
top five cities are being rewarded today with deliveries of thousands
of energy-efficient compact fluorescent light bulbs (CFLs), compliments
of Yahoo!. Green-minded citizens participated in the "Be a Better
Planet" Greenest City in America challenge by earning participation
credits in the following ways: -- Yahoo! Answers: Helping save the
planet by earnings the best answer for an environmental question and
contributing to the growing body of knowledge and advice on Yahoo!
Answers; -- Yahoo! oneSearch: Learning more about living a greener life
by conducting ''eco-friendly'' mobile searches (''organic food,''
''public transport,'' ''recycle center,'' ''bike,'' ''ride share'') on
Yahoo! oneSearch, a new search service with results optimized for the
mobile phone; -- Yahoo! Green Pledge: Visiting Yahoo! Green and
committing to lowering their carbon diet by pledging such actions as
changing light bulbs, taking public transportation, using reusable
shopping bags, properly inflating tires, and recycling more.
The winning city was offered the choice of either a fleet of hybrid
taxi cabs, similar to those donated to New York City during the
campaign's kickoff on May 14th, or the equivalent cash donation.
Hastings, which has signed the U.S. Mayor's Climate Protection
Agreement, selected the latter in order to further its city
environmental programs. Current initiatives include conversion of
methane to energy at its pollution control center, local production of
Ethanol E85, extensive networks of parks and hiking and biking trails,
and installation of energy-efficient street lighting. Global Green USA
will help Hastings identify potential city greening projects, such as
expansion of renewable energy programs and energy-efficient renovations
for city buildings.
Matt Petersen, Global Green USA President added, ''We are so excited
that the residents of Hastings have helped demonstrate their
outstanding commitment to smart, sustainable solutions that save money,
improve health, and protect our environment. We look forward to working
with the Mayor, the Chamber of Commerce and all of the city's residents
to help recommend the green policies and projects that will benefit the
people of Hastings even further and serve as an example for cities
across the country.''
Inspired by the winning answers contributed by Hastings residents
during the challenge, Mayor Rossen will also solicit thoughts and
advice for how to invest the $250,000 prize by using Yahoo! Answers,
the leading Q and A site on the web. Yahoo!'s Commitment to the Planet
Yahoo! has a long track record of supporting environmental
sustainability both in its operations and on its global network. Yahoo!
has committed to become carbon neutral this year. The company also uses
renewable power, hydroelectric energy, and passive cooling at its
various facilities and data centers. Its award-winning commute
alternatives program offers incentives such as Wi-Fi enabled biodiesel
shuttles and generous public transit subsidies. The company has also
launched several sustainability-focused product initiatives, including
its Yahoo! Green eco-site, the Yahoo! Autos Green Center, and
18Seconds.org, dedicated to educating Americans about the cost-savings
and environmental benefits of CFL bulbs.
Global Green USA is a national environmental group that works in
partnership with local governments and other public entities to
demonstrate the benefits of green building and smart solutions to
climate change. Global Green provides options for establishing green
building programs that protect local quality of life and the
environment, provides training for staff and constituents, and
encourages the development of incentives for green building projects.
Yahoo! Inc. is a leading global Internet brand and one of the most
trafficked Internet destinations worldwide. Yahoo!'s mission is to
connect people to their passions, their communities, and the world's
knowledge. Yahoo! is headquartered in Sunnyvale, California.
Hastings, Nebraska - (The Hosting News)
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